Superunie
Who we are

Superunie
Who we are

Superunie
Who we are

Superunie
Who we are

Superunie
Who we are

Superunie
Who we are

Superunie is a purchasing organisation representing 13 independent retail organisations in the Netherlands. The organisation covers the market with more than 1.600 shops and has a market share of almost 30%. Superunie has been successful for over 60 years.

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Superunie is a purchasing organisation representing 13 independent retail organisations in the Netherlands. The organisation covers the market with more than 1.600 shops and has a market share of almost 30%. Superunie has been successful for over 60 years.

Read more

Our members

Superunie - The numbers

13

Independent retail organisations

1.600

Shops

30%

Market share

100

Dedicated
members of staff

€7,3

Billion purchase value

Our brands

g’woon
Bonbébé
Boodschappen
Melkan
First Choice Cola
Bio+
Sum & Sam
All brands

Dare to be transparent!

Where does our banana come from?

Our colleagues speak

Maikel Trommelen
Brand Manager

It’s cool to see the brands and products that you work on in several places almost every day. In shopping baskets while shopping at the supermarket, or at family and friends’ houses on the kitchen table.

Cindy Verhoeven
Process Manager Sustainable Trade

At Superunie, sustainability is an important part of the purchasing process. We have a nice team. Together, we are taking care of good products in our members’ shops.

Kasper Strzeszewski
Buyer

At Superunie we are working every day to achieve the very best results for our members. Also, Superunie is a people’s company, which is something you can see in the way colleagues work with each other.

Paul van Hooren
Manager Product Integrity

It’s so much fun to be working on the development of sprinkles, fruityoghurt, tuna salad, filet americain and to finish off with red wine, all in the space of 1 day!